We are seeking a highly skilled and results-driven Digital Marketing Specialist to lead the SEO and content marketing strategy for our rapidly growing e-commerce business. The ideal candidate will be responsible for developing and executing a comprehensive digital growth plan focused on increasing search engine rankings, driving high-converting organic traffic, and maximizing long-term online revenue.
Key responsibilities include conducting in-depth keyword research, competitor benchmarking, technical SEO audits, on-page and off-page optimization, backlink acquisition strategies, and content planning for product pages, category pages, blogs, and landing pages. The candidate should possess strong expertise in Google Analytics, Google Search Console, SEMrush/Ahrefs, and conversion optimization practices.
Additionally, the specialist will work closely with content creators and developers to improve website performance, user experience, and search visibility while ensuring alignment with current search engine algorithm updates. Proven experience in scaling organic traffic, improving domain authority, and generating measurable business growth is essential.
Our goal is to establish a sustainable, data-driven organic marketing system that reduces paid ad dependency while significantly increasing customer acquisition and brand authority in a competitive online market.
